ARYA by Searix
AI Photo Booths That Engage the Crowd & Capture Leads at Events
Face-swap, generative-AI and AI-video experiences that pull a crowd, get shared, and capture leads , for brand activations and events across Asia.
Trusted by brands and event agencies across Asia , and proven at our own ATxSG 2026 booth.
Trusted by leading brands, institutions and event agencies
For brand activations, conferences, roadshows and corporate events across Asia
3 AI Photo Booth & Video Booth Experiences
Face swap for recognisable, on-brand results; generative AI for imaginative, true-to-person creations; video to bring either to life. All built to pull a crowd and keep your brand in the conversation.
ARYA
· Face Swap
Recognisable, on-brand, in seconds.
Blends each guest’s features into a pre-built template , clear, consistent and unmistakably your creative.
Best for: licensed characters, mascots, themed scenes and high-throughput queues.
Groups: up to four guests in one template.
Speed: ~30–45s end to end, queue after queue.
ARYA Nova
· Generative AI
Imaginative, true-to-the-person.
Creates a brand-new image from a single photo, with brand elements built into the picture. Guests pick from a set of variations.
Styles: résumé headshot, travel portrait, 3D character, cinematic scene.
Speed: ~1 minute end to end.
Best for: premium activations and standout AI art.
ARYA Video
· Bring it to life
A cinematic transition, not just a clip.
Morphs a guest’s photo into a face-swapped, themed result , a short story with a strong final moment. Instant reactions, instant shares.
Add to: face swap or Nova (~30s more).
Length: a short, share-ready clip.
Best for: a higher-impact reveal and more social shares.
Get a Quote Now
Share a few details about your event and our team will recommend the right AI photo booth experience – full-service or white-label for your agency.
How the AI Photo Booth experiences work
Low friction to join, no dead time, a reveal worth waiting for. The whole flow runs in about a minute.
01 Start with a theme
- Guests choose a theme they connect with – a branded world, a recognisable character, a dream destination.
- Or let the AI decide: a quick quiz or on-the-spot reading matches each guest to their perfect template , a personalised hook before they’ve even posed.
- Either way the first tap is effortless, and that’s where attention is won or lost.
02 One photo
- One tap captures the shot , solo, or a group of up to four sharing the frame.
- No studio, no lighting, no photographer , nothing interrupts the moment.
03 The AI goes to work
- In seconds, the photo becomes a face swap, a generated scene, or a short video.
- On-screen animation and a quick survey keep guests engaged , the wait never feels like one.
04 Reveal, keep & share
- The reveal lands the wow , guests laugh, point, and show the people beside them.
- On their phone: a QR opens a page with their creations, where an optional form invites their details , skippable, yet ~90% fill it in. Then they download or share; the share button opens the phone’s native sharing interface, so it lands in WhatsApp (and their other apps) in a single tap.
- On the spot: they pick a favourite and print it , up to one copy per person in the shot.
The ideal setup
Years of activations taught us the details that decide whether a booth pulls a crowd, it starts with the screen.
The alternate setup – every guest’s phone
Because the experience runs in a browser, you don’t always need a station at all.
Skip the fixed booth and let every guest run ARYA on their own phone – effectively unlimited “stations” at once, with no queue. Their creations stream to a central screen, where you can fold them into the rest of the show.
Every guest ran ARYA Nova from their own phone; their AI creations were pulled onto the main screen as part of a spinning-sphere lucky draw , so the guests’ own photos became the draw, turning the whole room into one synchronised activation.
The Attention Equation™Searix’s event engagement methodology
There are a thousand AI photo booths. What separates ours isn’t the model , it’s whether people actually engage with it.
The Attention Equation™ is Searix’s framework for engineering every activation , the methodology we presented at Campaign360 2026. Most activations assume attention is free: they expect guests to walk past, spot a QR code, stop, scan, fill in a form, and somehow feel excited about it. People don’t work that way, so we build the experience to win attention deliberately:
People stop and join when the reward is clear, they believe it’ll be worth it, they can see what’s happening, the payoff comes fast, and it’s effortless to start.
Every part of the experience is built to move a specific lever , ↑ raise the top of the equation, ↓ lower the bottom:
| Searix’s Digital Activations | The lever it moves |
|---|---|
| A large, always-animating attract screen | ↑ Visibility (seen across the floor) · ↑ Perceived Certainty (the queue watches it work) |
| ARYA, Nova & Video transformations | ↑ Perceived Reward (a result people genuinely want) |
| A reveal in seconds | ↓ Time to Delight (the payoff is near-instant) |
| One tap to join , the details form comes after the reward | ↓ Friction to Participate (nothing to fill in before the fun, so lead capture never costs you a participant) |
You can watch it work in real time: every guest at the screen is the advertisement. Onlookers see someone before them get a genuinely great result, their perceived certainty jumps , “that’ll work for me too” , and they join. One participant becomes many, the queue becomes social proof, and the booth stops being a booth and becomes a pull factor for your whole stand.
Turn it into a brand-message lead engine
ARYA captures leads on its own. About 9 in 10 who reach the result screen opt in.
Pair it with an AI Recommender or a personality quiz and it becomes a brand-message-centric lead engine: deeper personalisation, more brand-message moments woven through the experience, and richer demographic data on every lead.
Add an AI Recommender and the guest takes a selfie and answers a question or two; the AI reads everything from expression to outfit to mood and recommends the perfect match – then hands over a branded giveaway. “Why did I get this?” “Yours is different! Let’s compare!” Every recommendation sparks a genuine conversation, surfaces an authentic preference, and captures a real, opted-in lead.
Or add a personality quiz – a few on-brand questions return a personalised, shareable result that carries your message, while the answers qualify each lead with exactly the data your campaign cares about.
The AI Recommender deploys in many flavours – an AI Perfume Bar, AI Coffee Bar, AI Juice Bar or AI Colour Bar, each pairing a personalised recommendation with the right sample or backdrop. The AI Fengshui Master applies the same idea to the Chinese zodiac – a personalised reading plus a face-swap keepsake beside the guest’s zodiac animal, and a reliable crowd magnet.
What it does at a real event
Engagement that converts – measured across recent activations.
Proof from recent activations
ATxSG 2026 at Searix’s own booth
- Where
- Singapore
- Duration
- 3 days
- Setup
- ARYA Nova · single station
- Volume
- 800 AI generations
- Result
- 400+ qualified leads
Key learning: a reward-first, skippable opt-in out-captured any forced form.
Space-tech conference
- Duration
- 2 days
- Setup
- ARYA Nova
- Result
- ~1,000 AI generations
Key learning: generative ARYA Nova sustained high-volume engagement across a two-day show.
A regional bank’s internal activation
- Duration
- 2 days
- Setup
- ARYA Nova
- Result
- 500+ employees engaged
Key learning: the same booth doubles as an internal AI-adoption moment, not just external marketing.
Magic Mirror at a global film launch
- Where
- Singapore & France
- Setup
- 55″ TV as a Magic Mirror
- Reveal
- Villain-to-guest face morph in ~5s
Key learning: a short time to delight creates a ripple effect of engagement and sharing.
Why guests opt in and share
The reveal earns the opt-in. The share is the reach.
A willing opt-in
The details form is optional. When selected, guests may also be allowed to skip it and still get their photos. Yet ~90% choose to fill it in, because they enjoyed the experience: clean, consented, first-party data.
Built-in amplification
The share button opens the phone’s native share sheet, so creations go straight to WhatsApp and beyond in a single tap, pulling more footfall during the event and keeping your brand in conversation after it.
Real first-party data
Preferences, choices and contacts are captured against an experience guests actually enjoyed, then exported (CSV) ready for your CRM.
No dead time, and a talking point
While the AI generates, on-screen animations, quick surveys and transitioning “Did you know?” messages keep the moment alive, and hand your booth crew ready-made conversation starters to turn the wait into a pitch.
Running ARYA on-site
An overview of operational considerations – the things a party booth can’t put in writing.
Throughput
About 1 min per station. Add stations to scale for a big dinner or busy expo.
Manned or self-run
Run it yourself, or add our trained technicians and crew (recommended – they pull the crowd). Crew across SG, MY and the region.
Connectivity
Ensure that we have stable internet access at the venue and your experience will run smoothly.
Output
Instant digital delivery by email or QR, or upgrade to add 4R printed photos on-site.
Custom branding
Templates, screens, prompts and delivery pages can be matched to your campaign, so the whole flow feels built for your brand.
Multilingual
The on-screen flow runs in multiple languages for regional and international audiences.
AI photo booth vs a regular photo booth
A regular booth prints what’s in front of the camera. An AI photo booth transforms the guest. Done right, that turns the moment into reach and leads.
| Regular / party photo booth | Searix AI photo booth | |
|---|---|---|
| Output | A print of the real photo | A transformed creation (face swap, generative AI or AI video) |
| Draw | A booth guests use | A spectacle guests queue for – engineered with the Attention Equation™ |
| Brand integration | Backdrop or print template | Brand built into the creation itself, plus “Did you know?” brand-message moments |
| Lead capture | Usually none | Optional QR form (~90% opt in), plus an AI Recommender or quiz for qualified, brand-message leads |
| Data | None | First-party, PDPA-consented; CSV export to your CRM |
| Sharing & reach | Prints handed out | Native-share to WhatsApp (~65% share rate), achieving reach far beyond the room |
| Best for | Casual fun and parties | Corporate events & brand activations |
Frequently Asked Questions
Common questions about AI photo booths for corporate events and brand activations.
What is an AI photo booth?
An AI photo booth turns a guest’s photo into a personalised creation (a face swap, a generative-AI portrait or a short AI video) in seconds. Guests receive their creation as a print and/or digitally by QR, and brands use it to drive engagement, social sharing and (with an AI Recommender) lead capture at events.
How is an AI photo booth different from a regular or party photo booth?
A regular photo booth prints a picture. An AI photo booth transforms the guest into a character, a generated scene or a short video, which creates a far stronger reaction, more social sharing and a reason to engage with your brand. For corporate events and brand activations, ours adds branded templates, a QR-based lead capture, first-party data, and (via the AI Recommender) a measurable pipeline, turning a fun moment into a marketing channel.
What makes a good AI photo booth for corporate events?
For corporate events and brand activations, look for a booth that’s branded to your creative, captures opted-in first-party leads, respects guest-data privacy, and is proven at scale. Searix’s AI photo booths are used by brands, financial institutions and event agencies across Asia, with 800 AI generations and 400+ qualified leads from a single station at ATxSG 2026, and can be deployed full-service or licensed white-label to your agency.
What’s the difference between ARYA (face swap) and ARYA Nova (generative)?
ARYA face-swap blends a guest’s features into a pre-built template, so the result is consistent, fast and unmistakably on-brand – ideal for recognisable characters and high-traffic queues. ARYA Nova generates a brand-new image from the guest’s photo: more imaginative and true-to-the-person, able to include props and themes, with a set of variations to choose from. Face swap is best when the result must be predictable; Nova is best when you want creative, standout AI art.
Does the AI photo booth capture leads, and how?
Yes. At the reveal, guests scan a QR code to reach their creations on a landing page, where an optional form invites their details , they can skip it and still download, yet ~90% opt in willingly. To make it a brand-message-centric lead engine, pair the booth with an AI Recommender or a personality quiz , both qualify each lead with campaign-relevant data while carrying your message. Data exports as CSV, ready for your registration system or CRM.
Is the AI photo booth PDPA-compliant, and what happens to guest data?
Consent is captured via a checkbox in the retrieval form, so guests opt in willingly. Photos and personal data are stored for 7 days after your event date and then permanently deleted.
Can ARYA Nova create professional headshots?
Yes. From a single photo taken on-site, ARYA Nova can produce a polished corporate headshot ready for a résumé or LinkedIn, travel photos without the crowds, 3D-characters, adventure scenes, cinematic styles and more. It’s especially popular at open houses and career fairs.
How fast is each photo, and how many guests can it handle?
A face swap runs in about 30–45 seconds end to end; a generative ARYA Nova creation in about a minute; adding an AI video takes ~30 seconds more. Those are per-station figures. For a large dinner or a busy expo, we add stations to lift throughput, and mask any wait with on-screen animation and quick surveys so the queue keeps moving.
Does ARYA support group shots?
Yes. All three photo experiences – ARYA (face swap), ARYA Nova and ARYA Video – support group shots. The face swap blends up to four guests into a single template, and for group reveals we leave character assignment to chance, which makes it part of the fun. ARYA Nova generates AI photos of up to 4 people at once. The AI Recommender and personality-quiz flows are built around one guest at a time, so they run individually rather than as a group.
Can the AI experience be branded and themed to our event?
Absolutely. Templates, generative themes, props, brand elements built into the image, and the recommender flows are all tailored to your brand, creative and giveaway logic.
What space, hardware and internet does ARYA need?
The experience runs on a 43″ touchscreen TV, either mounted portrait on a floor stand in a 60 × 45 cm footprint, or mounted into your event carpentry build, with larger screens available for the magic-mirror format. It is cloud-powered and needs a stable on-site internet connection.
Can we just license or engage the ARYA software and run it ourselves?
Yes. Agencies can license the platform and handle the hardware and on-ground logistics themselves, while we power the AI experience and data capture. Brands can engage us full-service (software, hardware and optional crew) or through their agency.
Which markets does Searix support?
Searix deploys AI photo booth experiences in Singapore, across Asia and internationally, with technicians based in Singapore and Malaysia and crew across the region. The software can run across borders and we may have inventory or logistics partners in different geographies. Share your event details and we’ll confirm the setup.
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Working with us
Engage us directly or through your agency. We quote per activation.
Full-service
We bring the software, the 43″ hardware, with trained technicians and crew – a turnkey experience for your activation, conference, gala dinner or roadshow. Tell us the brief; we handle the rest.
Software-only
You handle the hardware and on-ground logistics, we power the software AI experience and the lead data capture behind it. The proven tech for your client’s activation, without the build.
Get a Quote Now
Share a few details about your event and our team will recommend the right AI photo booth experience – full-service or white-label for your agency.